Who's utilizing visual search? Who's merging with who? Let’s get down to what happened in commerce and tech news in the last week. This post is curated to help tune-out some of that noise and turn it into information that matters.

Forever 21


WHAT'S GOING ON IN COMMERCE THIS WEEK?

 

Visual Search Comes to Forever 21

This isn't a new tool, especially for the fashion industry. H&M released their version visual search just last week. However, the AI-powered technology is being utilized now after their discovery feature showed an increase in average purchase value. Besides just being able to search for relevant items, the visual search also allows users to scan price tags to find sizes and colours of that item.

Read More on PYMNTS

Serta Merges with Tuft and Needle

After realizing that their market share for brick and mortar wasn't going up, they decided to try and play in the ecommerce world of mattresses instead. This comes with big players that are exclusively online like Casper and Purple, as well as the traditional ones like Sealy. They expect it to bring more than just an online presence though. 

Read More on AdWeek

What Ecommerce Business Is Walmart In Now? Ebooks.

There is now a new site where people can buy ebooks and audiobooks: Walmart eBooks. Not only can you purchase these, but you buy a subscription too with a cheaper price than Amazon. They're doing this partnered with Rakuten, allowing them to sell Kobo online and in stores.

 

Read More on TechCrunch

 


WHAT'S HAPPENING AT SMITH THIS WEEK

 

SMITH'S GUIDE TO: COMMERCE FOR MANUFACTURERS

If you’re one of the 60% of US manufacturers without an ecommerce platform, you’re missing your share of nearly $1 trillion in B2B ecommerce transactions this year. Take the next step in your transformation today. Read it here

 


WHAT’S NEXT?

 

If you’d like to discuss these topics further, SMITH can help.

Whether you’re exploring an evolution in your approach to selling by moving to pure ecommerce or a hybrid approach, looking for an edge in operations optimization with augmented reality, or ready to deploy intelligent replenishment for your customers, we can help.

LET'S TALK

 

Tags: Commerce, ecommerce, Commerce News, Weekly News, Strategy and Intelligence