AI-based travel app? What did Salesforce acquire? Let’s get down to what happened in commerce and tech news in the last week. This post is curated to help tune-out some of that noise and turn it into information that matters.

Travel


WHAT'S GOING ON IN COMMERCE THIS WEEK?

 

AI-based Travel App Getting More Money Raised

What app is that you say? Hopper. This way to book your travels is mobile-only and it was started by someone who knows their stuff, an ex-exec of Expedia (say that three times fast). With the funding it has received ($100 million, at that), it wants to build out the AI algorithms and expand further than it already is right now. After 30 million installs and 75 million trips planned, they still believe that they have a lot to do to make their app better and to reach more people. Are you going to try it out?

Read More on VentureBeat

Going Rebel: Salesforce expanding Its Marketing Cloud

Perhaps less going rebel and instead acquiring them. But either way, this is an interesting and strategic move for Salesforce. Rebel is an interactive email service that offers solutions to turn emails into less of a boring marketing promotion and more as an extension to the company's website or app. Cool right? And you don't even have to change email providers. Why aren't we all making purchases through our email?  

Read More on RetailTouchPoints

Not All Coding Camps Are Dead 

Do you remember the days when there were a bunch of online courses, specifically aimed at children... specifically for coding (well, usually)? So do I, but I bet you can't really remember all of their names. So many popped up at the same time, and not many lasted. As TechCrunch reports, Codecademy has been able to stay afloat through strategic moves like keeping their paid offerings affordable and offering a mobile app that works. And they're still growing. Find out how in the article below.

 

Read More on TechCrunch

 

WHAT'S HAPPENING AT SMITH THIS WEEK

 

Watch Our Webinar on Endless Transformation

You care deeply about your customers and are dedicated to delivering the best products and services. But in today’s disruptive B2B landscape that’s not enough. Endless Transformation is an interactive video webinar that focuses on three core pillars: Transformation, Technology, and ROI. Watch it here

SMITH'S GUIDE TO: COMMERCE FOR MANUFACTURERS

If you’re one of the 60% of US manufacturers without an ecommerce platform, you’re missing your share of nearly $1 trillion in B2B ecommerce transactions this year. Take the next step in your transformation today. Read it here

 


WHAT’S NEXT?

 

If you’d like to discuss these topics further, SMITH can help.

Whether you’re exploring an evolution in your approach to selling by moving to pure ecommerce or a hybrid approach, looking for an edge in operations optimization with augmented reality, or ready to deploy intelligent replenishment for your customers, we can help.

LET'S TALK

 

Tags: Commerce, ecommerce, Commerce News, Weekly News, Strategy and Intelligence