Digitization, virtualization, and data syndication are all opening up opportunities for your business. Just as customer expectations are transforming, so too are their interactions with your B2B organization.

In the face of these complicated demands, B2B organizations have responded with simplified sales approaches that streamline support and prioritize the customer. Savvy data usage has also allowed them to reinforce brand loyalty among their customers and thereby increase sales.

Yet, these complex business models can be simplified even further with the proper Configure, Price, Quote (CPQ) solution.

THREE WAYS YOU CAN STREAMLINE AND MAXIMIZE YOUR CPQ SOLUTION:

  1. Shift from Product Centricity to Customer Centricity – Transition from a business-managed BOM and concentrate on your customer’s journey beyond the sale; overhaul your customer’s expectations and interactions with your business.

  1. Intelligent CX – Harness the power of data syndication and dynamic individually-tailored pricing models to clarify and accelerate pricing, configuration, and negotiation processes.

  1. Unify – Offer unified commerce to enhance the profitability of your customer relationships; merge procure-to-pay through supplier management for fantastic outcomes for your business.

 

Dive deeper into how CPQ can help you by watching the SMITH on-demand webinar: “Make Complex Buying Simple”.

Tags: B2b, ecommerce, CX, cpq