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How X-Data will drive the Experience Economy

If you watched #BeLikeRuby, you’ll know that we’re passionate about the heart it takes to win in the experience economy. But how do you quantify “heart”?

Stop Guessing, Start Leveraging Data Insights: If you’re not data-informed you will repeat the same mistakes

SMITH’s AI Analytics practice is built to solve these challenges for our clients, helping them develop a solid data foundation and evolve towards a future of artificial intelligence, machine learning and actionable insights.

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