While brands struggle with digital transformation, and consultancies (us included) focus on data-driven experience design, much of the conversation around the power of human imagination, and its role in creating the change we seek, often goes undiscussed. Where is all of this transformation...
As expected SMITH's 2018 was bigger and better than 2017. New employees, new ventures, with a singular focus: make buying and selling awesome. Now that we're in 2019, let's take a look back at our most popular posts from last year.
Why do we feel the need to talk so much about the future? Some might argue that we are obsessed with it here at SMITH. We proudly call ourselves THE ARCHITECTS OF FUTURE COMMERCE™ and of course you can challenge us on that claim, but what isn’t debatable is the future is imminent and what works...
From the great speakers to the collaborative workshops, SMITH had an incredible experience at the B2B Next conference. We will share our consolidated learnings and takeaways in a later post, but we wanted to fill you in what you missed at our booth.
We might reasonably expect about as much emotion today as on any other day. Some of it is good, some bad, some euphoric, some painful. One technology that is rapidly building an uncomfortably exciting foundation is one that might help us detect all these emotions: Emotion Sensing.
As e-Commerce evolves and transforms our online experiences and future commerce, the issues of trust, security, transparency, coherence, and cost-effectiveness are challenges that remain prominent.