A millennial point of view on the state of ecommerce and digital transformation in the manufacturing industry. There is potential for manufacturers to utilize the rapidly changing technology to their advantage.
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SAP Hybris (SAP C/4HANA) is a customer experience platforms available for B2B commerce, particularly for manufacturers as they explore commerce platform implementation. Exploring commerce platform implementation includes digital transformation and being ready to dive into the tools of Industry 4.0.
B2B buyers expect the same customization, convenience and accessibility as B2C commerce platforms. Many B2C best practices can be used to enhance the B2B experience and guide manufacturers’ digital transformation. Here are some topics and tools, like SAP Customer Experience, to consider.
Most manufacturers lack an ecommerce site, choosing instead to focus on innovation at the traditional core by improving operations with the tools of Industry 4.0.